Appendix A – WooRank
When checking Nintendo’s website using WooRank, the overall score shown is 70 out of 100. The website has a distinctive style with vivid colour blocks and game screenshots, which makes it performs well on both PC or mobile device. Additionally, the website is protected using the HTTPS.Good performance on computers and mobile phones
Appendix B- SimilarWeb
SimilarWeb is used to show tthe source of Nintendo’s website traffic. Over half of the traffic is from search and UK, and over 30% traffic is from direct source on desktop. In addition, the top destination sites are almost linking to Nintendo accounts and services, which shows a strong connecation.
Appendix C- SpyFu
According to SpyFu, Nintendo has 27,397 organic keywords. Because of the particularity of the game products, Nintendo has a huge number of organic keywords. Nintendo Uk as a subset of Nintendo, has a high degree of overlap in the search of keywords. More details are shown below.
digital marketing 